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Rob McCrary, the Managing Director of SONAX USA, has more than 25 years of directing and leading companies in both sales and distribution capacities from start-up, turnaround, and growth modes. SONAX is a leading manufacturer brand in the automotive industry with partners in 104 countries worldwide. Rob has spent the past 6 years as the Managing Director of Vision Investments – the parent company of SONAX USA based in Indianapolis, Indiana. Vision is the exclusive distributor in the US of SONAX, a German based company, and continues to see sales and brand awareness growth year over year. Prior to that, he was the Executive Vice President and Partner at RFC Franchising a national retail chain in the restaurant industry that saw double digit growth in both sales and locations during his tenure. Rob is also a proud and active member of the International Detailers Association (IDA).

SHOW SPONSORS  

Covercraft   •   MetronGarage   •   Christopher Kimball Financial Services

INSPIRATIONAL QUOTE

“If you can believe it, you can achieve it.”

“The 4 most important letters in the English language are ‘Us’ and ‘We’.”

CAREER & LIFE CHALLENGES 

Being able to play professional football with the Houston Oilers was a highlight and when I got cut, I had to pull myself up by the bootstrap and carry on. I used the skills the Coaches taught me – team work and doing things right to rebuild.

FIRST SPECIAL VEHICLE 

1981 Cutlass Supreme

BEST AUTOMOTIVE ADVICE 

Take care of what you have.

RESOURCES 

SONAX R & D department 

RECOMMENDED BOOKS 

Good to Great by Jim Collins

Built to Last by Jim Collins

PARTING WORDS OF ADVICE

Don’t put a lot of rules into place, but instead put standards into place and live up to the standards.

WHERE TO FIND ROB

rob@sonaxusa.com

SONAX USA

 

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