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Emmet O’Brien is a Co-Founder, CEO, and Managing Director of NOH2O Limited, a company he established in Dublin, Ireland with his father, Eoin O’Brien, in 2007. He is also the brains behind their unique, specialty products and services, after determining a major gap in the market for an eco-friendly, convenient car-care solution. NOH20 manufactures and distributes a line of unique, waterless cleaning products for automobiles. From 2000 to 2009, Emmet was a successful, professional racing driver in the FIA World Touring Car Championships and FIA European Touring Car Championships where he finished second in 2006. During this time, he represented and raced professionally for several major international manufacturers including BMW, VW Group, Ferrari, and Coca-Cola.
SHOW SPONSORS
Covercraft • MetronGarage • Bonanza • Christopher Kimball Financial Services
INSPIRATIONAL QUOTE
Quality means doing it right when nobody is looking.
CAREER & LIFE CHALLENGES
I faced a big challenge when I stopped racing. I had two sponsors withdraw at the last minute and I was not expecting it. I believe everything happens for a reason, so after that, I was able to devote a lot more time to my business and the business is still going well after 11 years.
FIRST SPECIAL VEHICLE
At heart, I am still very loyal to the BMW brand. In 2003 or 2004, I got a black on black BMW E46 M3. I just loved that car and I knew every nut and bolt on it.
BEST AUTOMOTIVE ADVICE
Keep fighting no matter which lap you’re on.
RECOMMENDED RESOURCE
RECOMMENDED BOOKS
Think and Grow Rich, by Napolean Hill
Shoe Dog, by Phil Knight
PARTING WORDS OF ADVICE
Keep fighting and don’t give up no matter what.
WHERE TO FIND EMMET
Your opinion matters and I will greatly appreciate your support.
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah.
Innovative and different, love when someone disrupts a market like Emmet has done with NO H2O