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Mark McCracken is founder and CEO of Makemodel.com, an automobile-focused trivia game that challenges players to guess the make and model of the day’s featured vehicles based on very closely cropped photos. A seasoned professional, his career in automotive marketing began 20 or so years ago as an executive producer and co-owner of Motorsports Weekly TV, an Emmy-winning regional cable show that looked at the lighter side of racing. Over the years, he’s had the opportunity to work with some of the top companies in the automotive aftermarket industry, inventing new and relevant ways to connect brands to consumers. Like so many of us, he picked up the car hobby from his father who took him to auto shows and taught him how to do basic maintenance on cars.
SHOW SPONSORS
Covercraft • MetronGarage • Christopher Kimball Financial Services
INSPIRATIONAL QUOTE
The cure for boredom is curiosity and there is no cure for curiosity. -Dorothy Parker
Just put your head down and work. -Mark McCracken’s Dad
CAREER & LIFE CHALLENGES
Mark shares the challenges he faced after being let go from a company when it was downsizing.
FIRST SPECIAL VEHICLE
1973 Ford F-100
BEST AUTOMOTIVE ADVICE
Check your tires.
RECOMMENDED RESOURCE
RECOMMENDED BOOK
The Airmen and the Headhunters, by Judith Heimann
PARTING WORDS OF ADVICE
Visit Makemodel.com, download the app, share it with your friends, and just have fun with it.
WHERE TO FIND MARK
SHARE THE INSPIRATION
Your opinion matters and I will greatly appreciate your support.
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah.