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Matt Teske is a Marketing Director and Brand Strategist with 20 years of experience in the automotive industry. His talents caught the attention of General Motors when he was just 19, which lead to a career managing numerous special projects and marketing campaigns for automotive OEM clients including Chevrolet, Toyota, dealerships, and aftermarket companies. His work has been featured in publications including Forbes, Motor Trend, Newsweek, The Verge, and at major shows including Sema and NYIAS. Matt developed Chargeway after years of research into the electric car industry. His conclusion: in order for electric cars to move beyond early adopters, there needs to be an easier way to explain and enjoy “electric fuel”. Chargeway replaced the technical and engineering based language to a more simple, visual explanation.
SHOW SPONSORS
Covercraft • Ironclad Performance Wear • Christopher Kimball Financial Services
INSPIRATIONAL QUOTE
What would you attempt to do if you knew you would not fail?
CAREER & LIFE CHALLENGES
Matt shares about the challenge of writing a new chapter in his career.
FIRST SPECIAL VEHICLE
Z24 Cavalier
BEST AUTOMOTIVE ADVICE
Don’t come to work here.
RECOMMENDED RESOURCE
RECOMMENDED BOOK
Who Moved My Cheese? by Spencer Johnson
Steve Jobs, by Walter Isaacson
PARTING WORDS OF ADVICE
If you expect more from your life, go get it. Nobody’s going to give it to you.
SHARE THE INSPIRATION
Your opinion matters and I will greatly appreciate your support.
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah.