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Matt Haugen owns and runs Haugen Racing. He and his team are a professional drift team, SEMA car builders, and content creators. They love drifting, comedy, off-roading, building cars, and making videos. His YouTube channel puts shows out 3 times a week where they combine improv comedy and cars through fun skits as well as How To Drift videos, Off Roading, Build Breakdowns, and much more. Haugenracing.com has an online shop where we create automotive and Japanese inspired streetwear and accessories. They have displayed 7 vehicles at SEMA over the years and his love for drifting expanded into the ProAm circuit. Matt holds a Master of Science in Entrepreneurship and Innovation from the University of Southern California.
SHOW SPONSORS
Covercraft • Sports Car Market • Christopher Kimball Financial Services • Adobe Road Winery • Techforce • WD40 • Haugen Racing • American Collectors Insurance
INSPIRATIONAL QUOTE
“Focus on winning, not winners.” – One of Matt’s past professors
CAREER & LIFE CHALLENGES
Learning that in the TV and m
FIRST SPECIAL VEHICLE
Lamborghini Murcielago
AUTOMOTIVE ADVICE
Just don’t crash.
A GREAT RESOURCE
BOOK RECOMMENDATION
Business Model Generation by Alexander Osterwalder
PARTING WORDS OF WISDOM
SHARE THE INSPIRATION
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