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Bryan Emrich is the President of Engine Ice, the #1 coolant and antifreeze in the Powersports industry. Engine Ice Hi-Performance Coolant, is globally recognized as the premier choice in power sports coolant and antifreeze and the brand has made a jump into the automotive market. It is a revolutionary formula that keeps machines running cooler leading to a more stable horsepower delivery, throttle response and engine efficiency. Bryan is an experienced C-suite executive, having worked with some of the biggest brands in the industry. Now with Engine Ice, Bryan brings his leadership and marketing expertise to grow the brand outside the Powersports market and beyond.
SHOW SPONSORS
Covercraft • Techforce • American Collectors Insurance • Barrett-Jackson • Linkage Magazine
INSPIRATIONS
Dave Antolak who Bryan worked with years ago and now Bryan’s son will be working with Dave as he starts his career path.
CHALLENGE
Starting his own new business that ended up not succeeding despite the valuable lessons learned.
SPECIAL VEHICLE
A 1987 Toyota pickup truck
BOOK RECOMMENDATIONS
Good To Great by Jim Collins
PARTING WORDS OF WISDOM
Success is understanding how to have fun, add value, and help people around you.
WHERE TO FIND BRYAN
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah.