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Joe Sherbondy is the Product Director in radar category at Cedar Electronics, where they produce the best-selling detectors on the market. Brands including Escort Max 360 and Reline 360, Joe knows the ins and outs of the radar detector market. He began his career in engineering in the microchip industry working for a manufacturer of test and measurement equipment, eventually running sales teams in different parts of the globe. Prior to that he was with the 12 Volt Sales team selling to independent installers (Audio shops & car dealers) covering different regions of the U.S. Joe managed marketing campaigns supporting Napa Automotive Parts with car dealers and spent almost seven years with Sears Automotive serving in a number of positions.
SHOW SPONSORS
Covercraft • Techforce • American Collectors Insurance • Barrett-Jackson • Linkage Magazine
INSPIRATIONS
A former colleague Lori Putt, his boss at DOW Chemical.
CHALLENGE
Being laid off from a previous job and working through that situation and staying positive.
SPECIAL AUTOMOBILE
1976 Cutlass Supreme
BOOK RECOMMENDATION
The Way of the Seal by Mark Divine
PARTING WORDS OF WISDOM
“Part of being optimistic is keeping one’s head pointed toward the sun, one’s fee moving forward.” – Nelson Mandela
WHERE TO FIND JOE
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah.