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Brandes Elitch has been an automotive enthusiast since he was a child and has owned numerous unique vehicles that he has restored. He had a long career in various industries outside of the automotive world. About 14 years ago Brands contacted Peter Vack, publisher of Veloce Today, and asked to write a monthly column, which he has done ever since. He was asked to write a book titled Lancia Loraymo from Fetherston Publishing that can best be described as an automotive mystery. Researched and written by Brandes, it follows the development of the Lancia Loraymo, which was designed by the Father of Industrial Design, Raymond Loewy, as a personal project to advertise the Loewy brand. Built for the 1960 Paris Motor Show, where it was the hit of the show, the Loramyo was reminiscent of the fabulous cars that graced the Concours d’Elegance circuit in pre-war France. It is only available in a limited hardback edition of 500 copies and only a few are still available. 

 SHOW SPONSORS    

Covercraft    •   American Collectors Insurance   •   Autogeek   •   Linkage Magazine   •    Techforce Foundation    •   RPM Foundation 

INSPIRATION

The Citroen DS, that Brandes saw at the age of 15 and eventually purchased in 1969, an automobile he still owns today.

His mentor Bob Carr was a very inspirational person in Brande’s life.

CHALLENGE 

Being drafted and discovering a mutiny in his Army unit.

SPECIAL AUTOMOBILES

Citroen SM, 1959 Facel Vega HK 500, 1938 Lagonda V12, 1962 Chrysler Newport Coupe, Citroen GS, 1997 Jaguar XJR, XJS and an X-f350 and 7 different Alfas.

BOOK RECOMMENDATION

Lancia Loraymo by Brandes Elitch*

PARTING WORDS OF WISDOM

“A life is not important except in the impact it has on other lives.” – Jackie Robinson

WHERE TO FIND BRANDES

Brandes email:  brandeselitch@yahoo.com 

 

 

SHARE THE INSPIRATION

If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.

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