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Maria Jannace is the Founder and CEO of The New York City Concours and the Fort Lauderdale Concours. She owns Maxim Creative Group and Maxim Sports Management. Maria has worked with a broad scope of clients within the motorsports and automotive sectors. From managing the marketing and advertising for the Skip Barber Racing Organization in the early 1990’s, to undertaking, creating, and managing the massive venture of finding the next American Formula 1 Champion, the Red Bull F1 Driver Search. She created the initial branding for Major League Baseball’s Florida Marlins, who went from being virtually non-existent, to becoming World Series Champions. Other brands she worked with include: Blockbuster Video, Miami Dolphins, Florida Panthers, Playboy, Ferrari North America, Porsche North America, Lime Rock Park, and many others.
SHOW SPONSORS
Covercraft • American Collectors Insurance • Autogeek • Linkage Magazine • Techforce Foundation • RPM Foundation • Zengine
INSPIRATION
Her uncle who had an agency in New York where she worked in the ad game. Also, Skip Barber who founded the Skip Barber Racing School.
CHALLENGE
Finding the sponsor for her driver search program, while working with Nigel Mansell, was a big challenge. A cold call to Dietrich Mateschitz, owner of Red Bull, is all it took to make it happen.
SPECIAL VEHICLE
Her uncle’s 1959 Aston Martin DB2.4 MK III
BOOK RECOMMENDATION
Catcher In The Rye by J.D. Salinger
Staying On Track by Nigel Mansell
Let ‘Em All Go by Chris Economaki
PARTING WORDS OF WISDOM
Stay present and focused and stay in the moment. Have gratitude.
WHERE TO FIND MARIA
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.