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Jim Beaver is the president of JB15 Group, a full-service media, PR, marketing, branding, and motorsports agency representing some of the top athletes and brands in the world. He’s a third-generation driver who races as a factory supported UTV driver in off-road racing and formerly raced Trophy Trucks. He was the creator of the RZR Star Car program where he brough celebrity teams to desert races while exposing them to off-road culture and helping grow the sport. Jim brings off-road to the masses through the General Tire Jim Beaver Show (Formerly the Down & Dirty Radio Show). The show airs on SiriusXM, 200 AM/FM networks in the United States, and 500 networks in 177 countries on the American Forces Network globally. Jim is also a franchised eNascar owner and owns the Jim Beaver eSports eShort Course Triple Crown and World Cup that airs on CBS Sports. He is also an accomplished television host and was the voice of multiple racing series.
SHOW SPONSORS
Covercraft • American Collectors Insurance • Autogeek • Linkage Magazine • Techforce Foundation • RPM Foundation
INSPIRATION
Jim’s father has been the key mentor, influencer, and friend.
CHALLENGES
Adapt or die is a great help when it comes to building a business. Being willing to change as things change.
SPECIAL VEHICLES
1987 Ford Ranger, his first truck and his first ‘real’ new truck 1999 Ford F150
BOOK RECOMMENDATION
Shoe Dog by Phil Knight
Motorsport Marketing and Sponsorship and by Alex Striler
WORDS OF INSPIRATION
Keep pushing forward.
WHERE TO FIND JIM
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.