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Aloisa Ruf is a petrolhead, an artist, and a designer, and working on her bachelor’s degree in brand and communication design. She is also part of RUF Automobile in their public relations, marketing, and occasionally on the production line as a mechanic. Aloisa is also the daughter of Alois and Estonia Ruf. Both are past guests here on Cars Yeah. For 84 years, RUF Automobile has worked in pursuit of the perfect driving experience. In 1974, Alois Ruf Jr. took over directorship upon his father’s passing, and by 1983 he had built the first RUF-badged car, the BTR. Then came their “Yellowbird” and since then numerous special models. Today, RUF Automobile remains a family-owned operation, with Alois’s wife Estonia serving as CEO of the company. RUF has become like a family to hundreds of auto enthusiasts worldwide. Aloisa is the next generation of the RUF brand as it grows.
SHOW SPONSORS
American Collectors Insurance • Classic.com • Linkage Magazine • Techforce Foundation • RPM Foundation
INSPIRATION
Both of Aloisa’s parents have been her inspiration.
CHALLENGES
The Covid crisis created a challenge and changed Aloisa’s focus from studying the visual arts and engineering to being back in the Ruf shop working on cars.
SPECIAL VEHICLE
A 1965 Porsche 901, a car her father restored and that she grew up in.
BOOK RECOMMENDATION
Ham on Rye by Charles Bukowski
100 Years of Solitude by Gabriel Barcia Marquez
Just Kids by Patti Smith
WORDS OF INSPIRATION
Always keep going and brace yourself for what life brings you.
WHERE TO FIND ALOISA
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.