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Ray Shaffer is a Car Specialist and Ambassador for Broad Arrow and Hagerty Marketplace. He is a Porsche personality and expert on the marque, with over 32 years of experience in the automotive and motorsports profession. Before joining Broad Arrow Group, Ray spent 7 years at Porsche Cars North America at their Porsche Experience Center in Atlanta where he served as a manager for Porsche Classic Market Development and as their Heritage Gallery Curator. Ray has been pioneering industry-leading ideas throughout his career, launching an early YouTube channel at Brumos Porsche where he worked for 17 years, culminating as General Manager. Ray was drawn to cars from a young age, first working in the detailing department of a local Pittsburgh dealership, then working his way up through sales. He is a racer who started driving in Sprint Karts and today races a RAD-era, factory built Porsche 944 Turbo Cup car.
SHOW SPONSORS
American Collectors Insurance • Linkage Magazine • Techforce Foundation • RPM Foundation
INSPIRATION
The teammates and colleagues Ray works with have been his inspiration while working as part of the auction and automotive business.
CHALLENGES
Leaving Porsche after so many years was a challenge, as was envisioning myself outside of that world was a challenge.
SPECIAL VEHICLES
His Porsche 944 Turbo Cup race car built for the Canadian Rothmans Series
BOOK RECOMMENDATION
Brumos by Sean Cridland*
WORDS OF INSPIRATION
Get outside of your comfort zone and push yourself to change and redefine yourself.
WHERE TO FIND RAY
Broad Arrow Group Porsche 75th Anniversary Auction
SHARE THE INSPIRATION
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.