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David Wachs is the CEO of Handwrytten where they have brought back the lost art of letter writing through scalable, robot-based solutions that write your personal notes in pen. Developed as a platform, Handwrytten provides a way for you to send personalized notes from your CRM system including Salesforce, the web site, apps, or through custom integration. Prior to this David founded Cellit, a leading player in the mobile marketing space, inventing the concept of mobile customer relationship management. They delivered millions of SMS and MMS messages to consumers daily. David is a frequent speaker on marketing technology and has presented for the Direct Marketing Association, South by Southwest, Advertising Research Foundation, and the National Restaurant Association. Both Handwrytten and Cellit were on Inc. Magazine’s Inc 500 list of fastest growing companies. David also writes for Inc. Magazine with his column “Stepping Away from the Day to Day.”
SHOW SPONSORS
CAPitalize Your Finances Online Course • Linkage Magazine • Techforce Foundation • RPM Foundation • Cars Yeah TV
INSPIRATION
Prior to creating Handwrytten, David used text messages to communicate and realized there was a way to automate the process.
CHALLENGE
Creating the robots that do the writing was the biggest challenge in developing Handwrytten.
SPECIAL AUTOMOBILE
A Rivian R1S SUV.
BOOK RECOMMENDATION
The E Myth by Michael Gerber
Unreasonable Hospitality by Will Guidara
WORDS OF INSPIRATION
Send a handwrytten note to someone today.
“People don’t remember what you sold them. People remember how you made them feel.” – Maya Angelou
If you enjoyed this show, please go to Apple Podcast and leave me a five-star review. That would help tremendously in getting the word out and help others to be inspired by Cars Yeah. * indicates a past Cars Yeah guest.