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Dale LaFollette was the Track Manager at the Portland International Raceway for 27 years and oversaw up to 500 events a year from IMSA races to motocross, drag racing, police training, vintage racing, and more. He started selling racing photographs and metal sculpture through galleries while at the track in the 70s and 80s. During that time he started a mail order catalog business titled Vintage Motorphoto. When the Internet came along he jumped on board and sold through his website and eBay. For over 20 years he’s been a member of the nominating committee for the Motorsports Hall of Fame and he’s on the board of advisors for the World of Speed Museum that opens in Wilsonville, Oregon in April 2015.
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“Everything’s your own fault if you’re any damn good.” – Ernest Hemingway
Dale was faced with an upcoming race and the beaurocracy of a city purchase order process that threatened the event. Listen and find out how he solved a problem that was going to take a week or more in a few minutes.
AH-HA MOMENTS
When Dale started his vintage photo business he matted all his images. Listen to how listening to his customers he changed a procedure which saved him 30% in costs and increased his net by 50%.
FIRST SPECIAL CAR
An Alfa Romeo Giulietta
BEST AUTOMOTIVE ADVICE
“I don’t want you to own this car past 40,000 miles.” – Advice from a Saab engineer who sold Dale several Saabs.
FAVORITE BOOKS
Race of the Century – Julie M. Fenster
Touring Superleggera – Carolo Felice Bianchi Anderloni and Angelo Tito Anselmi
A Record of Grand Prix and Voiturette Racing Volume 1 – Paul Sheldon
A Record of Grand Prix and Voiturette Racing Volume 6 – Paul Sheldon
A Record of Grand Prix and Voiturette Racing Volume 5 – Paul Sheldon
AUTOMOTIVE RESOURCE
The Klemantaski Collection- www.klemcoll.com
PARTING ADVICE
Visit Vintage Motorphoto
HOW TO FIND DALE
Vintage Motorphoto – www.vintagemotorphoto.com
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