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Diego Rosenberg has been an automotive enthusiast his entire life and it started with his father’s 1967 Cougar. While he loves all cars he is particularly fond of muscle cars having lived close to Carlisle and the Cecil County and Englishtown racetracks. Diego is a first time author and he teamed up with publisher Car Tech Auto Books and Manuals and wrote Selling The American Muscle Car, a book about the marketing of Detroit iron in the 60s and 70s. Diego is the voice of the Pure Stock Muscle Car Drag Race in Michigan and a veteran of Hot Rod magazine.

SHOW SPONSORS  

Cavallino Classic

Christopher Kimball Financial Services

SUCCESS QUOTE

“You need great passion because everything you do with great passion you do well.”  – Juan Manuel Fangio

CAREER & LIFE CHALLENGES 

Getting laid off during the recession.

AH-HA MOMENTS

Applying for an internship and landing a job from that experience through relationships. 

FIRST SPECIAL CAR

A 1972 442 Oldsmobile Convertible 

BEST AUTOMOTIVE ADVICE

Don’t stop learning.

AUTOMOTIVE RESOURCES

Automotive Preservation Society

GM Heritage Center

CarTech Books

BOOK RECOMMENDATIONS 

Selling The American Muscle Car by Diego Rosenberg*

Max Wedge and the Race Hemi Performance Book by Darrell Davis

Transatlantic Style by Donald Osborne*

PARTING WORDS OF ADVICE

Follow your passions.

WHERE TO FIND DIEGO

Selling Muscle

Email:  Diego@SellingMuscle.net

 

SHARE THE INSPIRATION

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If you enjoyed this show, please go to iTunes and leave me a five star review. That would help tremendously in getting the word out and help others be inspired by Cars Yeah.

 

 

3 comments
  1. Diego,

    I met you at the Impala Assoc convention at the Mariott of Dayton in the summer of 2018. You most graciously spent a little time with me and took pictures of my ’68 SS427 Sport Coupe (black, somewhat modified, hidden hd lts, vinyl siding, custom interior, Pro-charger). Do you have any photos that you might send me…that could give me an idea how to better present my Z24 locally? If not, no problem…but this note does give me an opportunity to say “hello” and wish you the best in your career.

    Bill

  2. Hi Diego.

    I was very interested to see that at Classiccars your interest in 60s and 70s underground music is mentioned. Sounds as though you and I have a few things in common – the two passions work well together I reckon! My first ‘Special car’ in my early 20s was a metallic green/white vinyl top 1970 Chrysler VIP with a 318 and torqueflite – with a 318 being a big motor here in Australia. Serious sound system. Man my friends and I loved that car! I well remember good times & the complementary sound of the accelerating V8 and high-volume ‘Loose’ by the Stooges / ‘Save My Soul’ by Wimple Winch / ‘1-2-5’ by The Haunted / ‘Once Before’ by The Remains… and so on. Best tune for hard acceleration? Might be the 70s Australian punk of ‘Television Addict’ by The Victims or ‘One Way Street’ by The Saints… both incredible Australian bands.

    I have a European background, growing up with a Fiat 500 Bambino and other European cars, and as an adult in Oz have owned a Peugeot 504, Renault 16 TS, a Valiant VH workhorse wagon with a 245 Hemi-6 (Google that), and a wide range of other vehicles. Arriving here as an auto-obsessed young teen in the early 70s was like going to heaven – with cars from GM, Ford and Mopar (globally always the half-forgotten automotive child), a US vision viewed through an Australian prism.

    In terms of dream European cars, perhaps a drool-worthy Citroen SM.
    US dream car? ’65 Riviera GS, Cougar GTE 427 or more brutally, a ’68 Charger R/T.

    Of course you could always get a European/US combo with a Jensen Interceptor III or Facel Vega HK 500…

    Anyway, keep up the great work!

    Jules, Tasmania

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